marketing discussion 44

NO PLAGIARISM

FOLLOW THE INSTRUCTIONS

Respond to the following in a minimum of 175 words (if you use direct quotes the post must be longer). This post must include support from at least one peer-reviewed source (your grade will be reduced if this requirement is not met). This post must include in-text citation(s) and reference(s) in APA format. In your post be sure to link to this week’s concepts and other resources:

· Discuss the ways in which business to business buying behavior differs from consumer purchasing. Consider in your discussion the purchasing decision as well and ways to measure customer satisfaction and loyalty.

 
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